Learn the importance of auditing your website according to the new data protection law
Closely linked to the user experience, the Data Protection Law aims to respect and care for consumer privacy and security through principles and practices that focus on the satisfaction of these people.
This matches perfectly with the path that commercial relations have been taking. With a focus on satisfaction, loyalty, and consumer experience, the Data Protection Act will be a good strategy to increase competitiveness among companies seeking a secure experience for their customers.
In this article, we will talk about the importance of having a secure website for your customers, according to the principles of the new data protection law. Enjoy your reading!
Why are audits important?
After the law comes into force, you will need to conduct regular internal audits to assess levels of compliance with the new requirements.
Keeping these audits documented will be vital in cases of data breaches or complaints, as it will show not only how compliant the law is, but also how important it is for the company to try to avoid major problems.
With responsibility over the data collected being one of the basic principles of the law, the audit will come in as a privacy compliance program and ensure that organizations can detect problems or errors much faster and meet their data protection responsibility.
Auditing is not a one-time process, but rather continuous and regular monitoring to ensure compliance with the law.
How auditing benefits your business
The penalties for companies that are not compliant with the law are huge, both in the marketplace for negative brand exposure, and financially as the fines are enormous.
Audits work as a movement to prevent errors and also as a monitoring of the internal process of data treatment, so that everything runs smoothly and flawlessly.
They also serve to create previous measures that avoid damage in the treatment, guaranteeing that the data in the company's possession has an origin, motivation, and what it is destined for. This organization is essential since the user now has more autonomy over his data and can, for example, request the removal of data.
In an increasingly competitive scenario, standing out as a reliable alternative will be important in this new phase of data security. For this reason, adapting processes and adhering to specific solutions to comply with the law will be a valuable differentiator for your brand.
I hope this article has helped you understand the importance of auditing your website. Guide about LGPD.