Companies seeking digital transformation have already understood that having a good structure for their sales channels is paramount to determine the success of their business.
With the new points of contact, the increasing expectations of the consumer for more engaging and efficient experiences, companies are rethinking their technology and abandoning traditional commerce platforms with several limitations to e-commerce architecture and consequently to the competitiveness of their business.
With this, Composable Commerce is a great ally to guide merchants to improve the digital commerce experience, without giving up scalability. According to Gartnerorganizations that adopt a Composable Commerce approach will outperform their competitors by 80% when it comes to the speed of implementing new features.
In this article, learn a little more about the flexibility that Composable Commerce offers your business.
What is Composable Commerce?
Composable Commerce allows an e-commerce architecture to be built with best-in-class commerce solutions, meeting the store's unique business needs. This trend leverages modern technologies and approaches such as microservices, APIs, Cloud and Headless, as well as JavaScript, APIs and Markup for adapting and customizing these features.
With this, Composable Commerce seeks business centricity as it empowers changes in digital strategy, enabling new business models and providing unique experiences without relying on a long development period. In addition, Composable Commerce offers a modular architecture that enables faster delivery and more agile support as its framework is enhanced.
The open ecosystem empowers brands to develop solutions using accelerators, third-party applications, pre-composable solutions, and best practices already tested in the market.
How VTEX inserts Composable Commerce into its technology
By combining VTEX Commerce Cloud with VTEX IO, merchants using the platform can have a composable CMS to build their experiences with a low-code development platform to integrate various other data sources.
In other words, Composable Commerce on VTEX allows you to combine content, data services, external solutions and many other solutions to enhance your e-commerce capabilities and build relevant experiences.
When you connect Composable Commerce and Headless Commerce, you can use multiple applications and services combined for a cohesive experience. With this, the VTEX platform is able to take the burden off the shopkeeper of needing to create everything from scratch, giving the option to easily combine tailored parts with existing solutions, easily building the unified, seamless experience that customers expect, generating more business results.
Is composable a good option for your e-commerce?
If your goal is to create amazing experiences and boost your operation, it's best to look for tools that reduce implementation complexity, as application development and management can be tricky if your e-commerce doesn't have the right technology.
Look for tools that make it easy to build custom applications for specific business problems or even integrate external applications that can help you solve key parts of your site's experience, plus think about how you will manage these applications. The most flexible and fastest way to handle all this transformation of your business is through the composable present in platforms like VTEX that gives the shopkeeper more autonomy and agility in managing and implementing custom or third-party applications and features.
Want to understand how composable can make a difference in your e-commerce and give you much more agility in your day-to-day? Contact our experts and find out how we can help your business.
